Prime Group.
The Prime Group has built a reputation over 40 years as a trusted leader in the construction industry, delivering over 450 projects across industrial, commercial and education sectors.
With the competitive landscape increasingly demanding a stronger, more consistent brand presence, Prime engaged Brandd to elevate its visibility, sharpen its communications and strengthen its market position as a construction partner of choice.
With a thorough brand refresh, Brandd built a modern, consistent brand identity across all touchpoints – physical, digital, on-site and internal. Client engagement and attracting and retaining the best talent in the industry were a priority, along with championing a “brand lab” mindset – where creative solutions solve real business challenges.
Research | Brand architecture | Strategy | Visual identity design & creative development | Brand guidelines | Customer journey mapping & experience design | Rich media creative & production | Art direction | Copywriting | Content creation | Digital design | Print collateral | Reports | EOI Papers | Wayfinding and signage | Website
